With everyone but press photographers stuck at home in lockdown due to the Coronavirus – or more commonly referred to as the Chinese Virus, you would think the army of Youtube photographers would have a captured market…well, think again.
As the Covid-19 bites harder, the plethora of Youtubers or educators have struggled to get to grips with their new environment. Some, who use their channels to educate viewers on the latest techniques in post processing, appear to be able to provide a ‘normal service’ whilst others have gone into complete meltdown.
Unable to venture out or test the latest bit of kit, there have been some peculiar postings in recent weeks as they struggle to find suitable subject matter for content. Somehow, the newest, fastest camera lens or ultra lightweight tripod seems a little trite under current conditions and besides, who will be able to afford to spend any money with so many out of work or suffering huge financial penalties due to the virus?
It is a sad reality that with so many amatuer and professional photographers seeing their incomes slashed, the idea of buying anything at the moment may appear like wishful thinking.
What is intriguing as a complete newbie to the Youtube ‘educators’ is the amount of vitriol that flows and ebbs between the hosts. Many of whom, as I have been discovering, are not actually working photographers and by that I mean, photographers who earn a living by using their skills as a photographer, but are merely presenters using cameras to demonstrate one thing or another. They don’t have clients, they don’t shoot editorials, they just talk about photography.
How long they can continue their valuable income stream through the medium of Youtube is questionable as people turn their attentions to more pressing matters. For genuine photographers, the industry will recover and their skills will once again be required. For the ‘educators’ they might have to rebuild their subscriber fanbase all over again. But for now, it’s interesting to see how this will all play out….